‘Zumba A Foreign Product’: Sangh-affiliated Body Joins Muslim Groups in Criticising Kerala Govt’s Move, Backs Yoga

30 June 2025 | Mathrubhumi

Cultural and religious backlash over Zumba’s inclusion in Kerala’s school anti-drug campaign escalated on Sunday, as right-wing cultural outfit Bharatiya Vichara Kendram condemned the move as a “cultural invasion” and a “show of hypocrisy”.

Based in Thiruvananthapuram, the think tank aligned with Sangh Parivar criticised the CPM-led Left government for promoting “foreign products” like Zumba while ignoring Kerala’s traditional legacy in sports, yoga, and dance…

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